Product & Executive Coaching for founders & product leaders

AI has made it easier than ever to build things fast, and harder than ever to build the right things.

I help product leaders move confidently through the AI shift, navigating what's new while mastering what still matters most.

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A trusted expert in your corner

Product leadership is hard. Figuring it out on your own can be both stressful and lonely.

I act as a coach and sounding board to help you work through your most pressing challenges — from finding product/market fit, to scaling and evolving your org, to figuring out where AI creates the most value — while continually improving your skills and confidence as a product leader.

Having a trusted, confidential partner whose only goal is your success is a special, and often transformational, relationship.

Inspire & empower

How do you empower your product teams while ensuring they work on the right things?

How do you stay in the details without micromanaging?

I’ll help you provide the strategic context your org needs — context that also makes the AI tools you're adopting dramatically more effective. You’ll create a compelling product vision, build a clear product strategy, and craft and implement effective OKRs.

Build & develop your org

Defining which positions to hire, optimizing your team topology, and developing your product people have always been critical — and all three are getting harder as AI reshapes roles, team structures, and the skills that matter most.

I'll help you design your org, evaluate and onboard the right people, and develop PMs and Designers who will thrive in the AI era.

Learn more about coaching

Client testimonials

  • “I just want to say that you are REALLY good at what you do. It's hard to believe that you haven't been doing this forever. Your ability to combine product expertise with empathy/listening/understanding of my specific context is really special.”

    VP, Product (post-seed B2C e-commerce)

  • "Josh has been able to offer super-insightful advice and/or share helpful articles in every situation. I also feel like Josh has productively pushed me to dig deeper, especially around Product Vision and Product Strategy, creating a more meaningful output.”

    Co-Founder & CPO (post-Series A SaaS)

  • “Josh taught me how to push decision-making down while still getting it right. When we first started working together, my teams were unempowered, beaten down, and ultimately afraid to make decisions… Josh's OKR process has enabled me to step back and tell teams what outcomes I want them to achieve, and then push them and hold them accountable. It's been a true game changer for us.”

    CPO (enterprise FinTech)

  • “The hourly calls each week were part CEO coaching, part product leadership feedback, part business strategy, part tactical advice on product. Josh was game for diving into whatever was most helpful and yet our discussions always worked their way back to product and product leadership, which served as the anchor. I liked how I could test my thinking with someone who really knows their stuff, and is outside the organization and therefore sees each challenge with clear eyes.”

    Co-Founder & CEO (post-Series A edtech)

  • “Josh's value extends far beyond product management: from coaching me through a touchy termination process, to establishing an exec team-level OKR protocol that aligned our activity with our strategic goals, to developing a robust job description and participating in interviewing and onboarding a new Head of Product. He is pure gold, and I could not have navigated this transition as smoothly without his help and engagement.”

    CEO (PE-backed D2C Consumer Products)

  • “I have only been working with Josh for a few months now, but it already shows that he is a great coach and sparring partner to have on one's side. He is quick at understanding complex situations and digesting what is important. He helped me early on to clearly identify issues and opportunities to improve. Our conversations are open, honest, down-to-earth, and his advice is pragmatic and concrete. Josh also doesn't shy away from going an extra mile to support me on my journey.”

    CPO (Series E SaaS company)

  • “Josh's depth of product knowledge and years of practical experience allow Josh to provide such wisdom, reality check, accountability, basics, etc. - all which I'll synthesize into the most valuable part of the experience being that I could count on getting unstuck on any problem at the start of every week.”

    Co-Founder & CEO (post-Series A SaaS)

  • “Josh's feedback on communicating with senior stakeholders has been really valuable - when adopting his approach and feedback, my presentations really resonate with them”

    Director, Product (enterprise FinTech)

  • "Working with Josh has been transformative for me as a product leader...With his guidance, I’ve successfully scaled to lead a team of three product managers. Josh has been instrumental in helping me elevate from day-to-day execution to thinking like a true product leader.... He’s pushed me to dig deep into our product vision and strategy, shaping how I approach building meaningful OKRs that align with both short-term outcomes and long-term impact."

    Head of Product (post-Series A connected fitness)

My clients include founders & product leaders backed by leading investors

Insights

  • The 4 stages to product/market fit

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  • The product challenge for non-traditional founders

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  • Founders: don’t hire a product leader (yet)

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  • What great strategic context looks like from a product squad's perspective

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High impact talks & workshops

I’m available to lead talks or workshops for your portcos, team or event.

Topics include: product leadership, OKRs, and RIPiD decision-making

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